Hey there! In this video by Alex Hormozi, he shares some valuable insights on how to get your first five customers. Alex has invested in various ventures, including YouTube channels, local businesses, and IT services. He aims to provide free content to help viewers grow their businesses and potentially partner with him. He suggests reaching out to 100 people every day using contacts from email, social media, and phone. By personalizing messages based on common interests or information about the person, you can warm up potential leads. Alex also emphasizes the importance of continuously engaging with your audience and providing value to build goodwill and attract more customers. So, if you’re looking to kickstart your business and attract your first customers, make sure to watch this informative video by Alex Hormozi!
Continuously engage with your audience and provide value to attract more customers
In today’s highly competitive market, it’s not enough to have a great product or service – you need to continuously engage with your audience to attract and retain customers. By providing value and personalizing your messages, you can build strong relationships that lead to long-term success.
Utilizing contacts from email, social media, and phone contacts
One of the first steps in engaging with your audience is to utilize the contacts you already have. This includes gathering contacts from email lists, social media platforms, and even your phone’s contact list. By organizing these contacts and segmenting them based on relevance and potential interest, you can ensure that your messages are targeted and effective.
Personalizing messages based on common interests or information
Once you have identified your contacts, it’s important to personalize your messages to resonate with each recipient. Take the time to research and gather information about your contacts, such as their interests or connections. By tailoring your messages to include references to these common interests or connections, you can show that you value them as individuals and increase the likelihood of engagement.
Reaching out to 100 people every day
Consistency is key when it comes to engaging with your audience. Set a daily target for reaching out to contacts, aiming to connect with at least 100 people every day. This can be done through various outreach methods such as email, social media, or phone calls. By making it a habit to reach out to a large number of people daily, you increase your chances of connecting with potential customers.
Warming up potential leads through acknowledgement, compliments, and questions
When reaching out to potential leads, it’s important to warm them up before diving into a sales pitch. Start by acknowledging their background or achievements, showing them that you have done your homework and value their accomplishments. Offer genuine compliments and positive feedback to make them feel appreciated. Finally, ask open-ended questions that encourage engagement and allow them to share their thoughts and opinions.
Expanding reach by inviting friends of potential leads
Word of mouth is a powerful tool for attracting customers. To expand your reach, leverage your network of existing contacts by inviting friends of potential leads to learn more about your products or services. Encourage referrals by offering incentives to both the referrer and the referee. Consider implementing a referral program to track and reward successful referrals, further motivating your audience to spread the word about your business.
Offering free services in exchange for testimonials and feedback
To further engage with your audience and build credibility, consider offering free services in exchange for testimonials and feedback. Identify valuable services that you can provide at no cost to potential leads, and clearly communicate the benefits of these services to them. By collecting testimonials and feedback, you can showcase the quality of your offerings and demonstrate the positive experiences of previous customers.
Transitioning to charging for services once referrals start coming in
Once you have successfully engaged with your audience and referrals start coming in, it’s time to transition to charging for your services. Determine the appropriate time to start charging based on the level of demand and interest in your offerings. Establish pricing structures and packages that align with the value you provide. Communicate the value of your paid services compared to the free offerings, highlighting the additional benefits and features that customers can enjoy.
Gradually increasing prices based on demand
As your business grows and demand for your services increases, you can gradually increase your prices. Monitor the demand for your services and evaluate the competition and industry standards to determine the right time for price increases. Implement these increases strategically, ensuring that they are justified by the value you provide and that they are communicated effectively to your customers.
Building goodwill through continuous engagement
Throughout the entire process of engaging with your audience and attracting customers, it’s important to prioritize building goodwill. Continuously engage with your audience by providing valuable content, responding promptly to inquiries, and nurturing relationships. This will not only help you retain existing customers but also attract new ones through positive word of mouth and referrals.
Attracting more customers through value provision
Ultimately, the key to attracting more customers is to consistently provide value. By continuously engaging with your audience, personalizing your messages, reaching out to a large number of people daily, warming up potential leads, expanding your reach, offering free services, transitioning to charging for services, gradually increasing prices, and building goodwill, you can ensure that your audience sees the value in what you have to offer. By showcasing the benefits and quality of your products or services, you will naturally attract more customers who are eager to experience the value for themselves.
In conclusion, engaging with your audience and providing value are essential strategies for attracting and retaining customers. By utilizing your contacts, personalizing your messages, reaching out consistently, warming up potential leads, expanding your reach, offering free services, transitioning to charging, gradually increasing prices, and building goodwill, you can establish strong relationships and position yourself as a trusted provider. With continuous engagement and a focus on value provision, you will not only attract more customers but also create a loyal customer base that will support your business for the long term.
